The growth of the beverage business world never sleeps, making many business innovations appear to attract as many consumers as possible.
Moreover, not a few have made observations for months to get the formulation of beverage products that sell on the market.
2024 is also an easy target to develop more quality products. If you are interested in starting a business in the beverage sector, here are some drink industry trends for 2024.
Check out the explanation here!
Read more : 7 Modifications to Beverage Packaging Designs, Guaranteeing More Business Sales!
Don’t miss some of the recommendations for the drink industry trends for 2024!
Fermentation Drink
In 2022, several world companies changed their raw materials to use precision fermentation by modifying organisms such as yeast so that they produce certain types of proteins during the fermentation process.
In the end, products based on precision fermentation began to be successful in the market.
While 2024 will be a superior year for precision fermentation in food and beverages.
Today’s alternative protein products, including products made by precision fermentation, take a new approach that we have seen in the last decade.
As more CPG companies adopt ingredients derived from precision fermenters, they can also help companies that make them on a manufacturing scale.
In time, that creates greater availability, lower prices, and more space for production.
It’s also getting easier for new companies just starting in the precision fermentation business.
But more importantly, taste and experience are the solutions to consumer acceptance.
When consumers become familiar with this product, they will not deny that they use and consume it for their daily needs.
Subbing out Sugar
Sugar is one of the staple ingredients that you can find in almost every processed food or drink.
Unfortunately, consuming it exaggerates carries risks such as weight gain, the emergence of type 2 diabetes, cancer, and heart problems.
To minimize the dangerous effects associated with sugar consumption, beverage manufacturers have to experiment with new ingredients.
The goal is to provide the sweetness, taste, texture, and calorie count that consumers want without having to incur the associated risks.
But getting there requires a solid understanding of the various innovations of already available sweeteners such as stevia and allulose or developing new blends and how best to use them.
Read more: 5 Types of Affiliate Marketing Programs for Business Success
Replacing Coffee
The average person in the world consumes about two cups of coffee each day.
Even though most people drink coffee for breakfast, coffee also has some unwanted side effects as anxiety, dehydration, insomnia, headaches, dizziness, restlessness, and increased heart rate.
These side effects occur because caffeine stimulates the body’s release of epinephrine (aka adrenaline) and produces a “fight or flight” response.
To avoid side effects, many consumers replace them with natural stimulant products such as coconut water, green juice, and mushroom coffee.
67% of global consumers are very concerned about what they eat and drink, thus showing an increase in sales of healthy beverage products such as environmentally friendly energy drinks.
Drinking for Better Health
Many modern consumers are now looking at healthy drink products to maintain digestive health.
Some aspects they reveal because it aims to reduce stomach gas, bloating, or more severe gastrointestinal symptoms.
Therefore, the selection of probiotic-based beverage products is getting more and more fans.
So that sales also experienced rapid growth. One type of product, namely kombucha, and kefir (a fermented drink based on probiotics), is currently trending.
Read more: 5 Extraordinary Coffee Shop Concept Ideas for Your Business!
Drinking Functional Waters
Many H2O-based products are tip-top for maintaining a healthy body.
But what about “functional water?” This variety of water contains sanitary additives like botanicals, vitamins, minerals, and oxygen.
This functional water has properties to strengthen the immune system or even expedite digestive metabolism.
Until 2025, business people predict that the functional water market will continue to experience tremendous growth.
So it’s time for consumers to say goodbye to high-calorie sugary drinks and live healthier lives in the future.
Read more: 5 Easy-to-Implement Drink Business Inspirations!
We are ready to help make your dream beverage business product come true!
Get the best experience of owning an instant beverage product with its brand. We will help you with all the processes of making the product, so all you have to do is market the product!
You can entrust it to Putra Farma Yogyakarta as an experienced and highly credible instant beverage product contract manufacturer since 2000.
Our location is in Indonesia, precisely in Yogyakarta. In addition, we also accept orders to be shipped worldwide.
With our services, you can make your own branded instant beverage products without having to think about high capital to build your factory.
We provide a variety of instant beverage products as beauty drinks, diet drinks, herbal drinks, women’s health drinks, supplement drinks, dairy products, and cafe drinks.
For product legality issues, you don’t have to worry! Because we guarantee that our products use the best quality raw materials that are legally certified and have food testing from the laboratory.
We also carry out production with GMP, and HACCP standards, as well as double-checking.
Many benefits await you by establishing a business partnership with us, including:
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- consulting all product needs;
- create custom brand names;
- raw materials without preservatives or harmful dyes;
- product recipes are guaranteed 100% confidentiality;
- special product formulation for one client only;
- free product samples with applicable conditions;
- free revision until you find the right formulation;
- easy terms of cooperation;
- free to choose the form of product packaging (box/pouch/sachet/bottle/jar);
- product formulation can be from the customer or the company;
- free logo design and product packaging as desired;
- flexible payments can be repaid 3 times;
- MoU on cooperation at an affordable cost;
- Nutritional Value Information management services;
- management of product Intellectual Property Rights;
- registration of distribution permits for POM and HALAL MUI;
- product shelf life of up to 2 years;
- negotiate Cost of Goods Sold issues;
- we are ready to adjust to the capital you have;
- delivery throughout Indonesia with various trusted expeditions.
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The most complete and trusted beverage manufacturer with a process that is easy, fast, safe, reliable, and affordable. For more information, please contact CV. Putra Farma Yogyakarta
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