The beverage industry has been experiencing a significant transformation in recent years, with consumers increasingly seeking unique and innovative drink options.
In 2023, the trend of trendy drinks continues to rise, capturing the attention of health-conscious individuals and those looking for exciting flavor experiences.
This article explores the current landscape of trendy drinks, the popular categories, unique ingredients, sustainable practices, marketing strategies, and the prospects of this booming business.
Also read: The Instant Drink Business Trend Never Dies!
In 2023, the demand for trendy drinks has surged, driven by consumer preferences for healthier and more adventurous beverage choices.
People are becoming more conscious of their health and wellness, seeking beverages that quench their thirst and offer functional benefits.
Popular Trendy Drink Business Categories:
1. Sparkling Beverages
Sparkling beverages have emerged as one of the most popular categories within the trendy drink business, captivating consumers with their refreshing and fizzy experience.
These effervescent drinks have become an appealing alternative to traditional sodas, attracting those who seek excitement and innovation in their beverage choices.
Within the sparkling beverages category, two subcategories have gained immense popularity:
Also read: The Potential of Viral Beverage Business, Check How Here!
a. Flavored Sparkling Water
Flavored sparkling water has become a staple choice for health-conscious consumers who desire a fizzy drink without the drawbacks of added sugars or artificial sweeteners.
Leading brands have responded to this trend by offering various delicious flavors, ranging from classic citrus to unique combinations such as cucumber-mint or watermelon-rose.
This variety of options allows consumers to indulge in guilt-free refreshments, aligning perfectly with their pursuit of a healthier lifestyle.
b.Sparkling Tea Blends
Combining the goodness of tea with the delightful effervescence of sparkling water, sparkling tea blends have taken the trendy drink scene by storm.
These innovative beverages often feature natural fruit flavors, enhancing the overall taste experience.
As a healthier and more exciting alternative to sugary sodas, sparkling tea blends have become a favorite among individuals seeking a harmonious fusion of health and taste.
2. Plant-Based Milk Alternatives
The escalating popularity of the plant-based movement has spurred a corresponding demand for plant-based milk alternatives in trendy drinks.
Almond, oat, soy, and coconut milk are among the creamy bases used in crafting these innovative beverages.
This category caters not only to vegan consumers but also to lactose-intolerant individuals, widening the market and making trendy drinks accessible to a broader audience.
The incorporation of plant-based milk adds a creamy richness to the beverages while aligning with environmentally-conscious lifestyles.
3. Cold Brew and Nitro Coffee
Cold brew and nitro coffee have become sensations in the coffee world, captivating both coffee enthusiasts and newcomers alike.
The smooth and less acidic taste of cold brew, coupled with the velvety and creamy texture of nitro coffee, has made these trendy drinks irresistible to many.
The rise of this category has inspired continuous experimentation and innovation in coffee blends, appealing to those seeking an elevated and sophisticated coffee experience.
Also read 4 Tricks for a Trendy Instant Herbal Drink Business, Beware of the Profits!
4. Infused and Herbal Beverages
The growing interest in natural and wellness-oriented drink options has catapulted infused drinks and herbal blends to popularity.
Offering unique flavors and potential health benefits, these trendy drink beverages present consumers with a diverse range of wholesome choices.
Fruit-infused water quenches thirst with a burst of natural sweetness, while herbal teas with calming properties provide a soothing and enjoyable experience.
The emphasis on natural ingredients and their positive effects on well-being have made infused and herbal beverages a preferred choice for health-conscious individuals. Meaning it’s a healthy trendy drink.
Also read: 3 Tips for Herbal Beverage Business, Maximizing Profits?
Get the best raw materials!
Are you planning to start a trendy beverage business? Or perhaps you’re already developing one?
You can entrust it to Putra Farma Yogyakarta as an experienced and highly credible instant beverage product contract manufacturer since 2000. Our location is in Indonesia, precisely in Yogyakarta.
In addition, we also accept orders to be shipped worldwide.
With our services, you can make your own branded instant beverage products without having to think about high capital to build your factory.
We offer a wide range of ready-to-brew trendy café beverages, including tea, coffee, chocolate, latte, and fruity options.
For product legality issues, you don’t have to worry! Because we guarantee that our products use the best quality raw materials that are legally certified and have food testing from the laboratory. We also carry out production with GMP, and HACCP standards, as well as double-checking.
Many benefits await you by establishing a business partnership with us, including:
-
-
- consulting all product needs;
- create custom brand names;
- raw materials without preservatives or harmful dyes;
- product recipes are guaranteed 100% confidentiality;
- special product formulation for one client only;
- free product samples with applicable conditions;
- free revision until you find the right formulation;
- easy terms of cooperation;
- free to choose the form of product packaging (box/pouch/sachet/bottle/jar);
- product formulation can be from the customer or the company;
- free logo design and product packaging as desired;
- flexible payments can be repaid 3 times;
- MoU on cooperation at an affordable cost;
- Nutritional Value Information management services;
- management of product Intellectual Property Rights;
- registration of distribution permits for POM and HALAL MUI;
- product shelf life of up to 2 years;
- negotiate Cost of Goods Sold issues;
- we are ready to adjust to the capital you have;
- delivery throughout Indonesia with various trusted expeditions.
-
The most complete and trusted beverage manufacturer with a process that is easy, fast, safe, reliable, and affordable. For more information, please contact CV. Putra Farma Yogyakarta.
Find us on social media:
Instagram @putrafarmayogyakarta
Facebook Putra Farma Yogyakarta
LinkedIn Putra Farma Yogyakarta
Twitter @putrafarmayk
TikTok @putrafarmayogyakarta
Putra Farma Yogyakarta. Minimum price, Premium taste.
